Privacy Policy

At Via 313, we are deeply committed to protecting the privacy and personal information of every individual who visits our website, places an order, or interacts with our services. This Privacy Policy explains in detail how we collect, use, store, share, and protect your personal information when you access or use our website located at via313-food.click (the "Website") and any related services, features, or content offered by Via 313 (collectively, the "Services").

By using our Website or Services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with the terms described herein, please discontinue your use of our Website and Services immediately. This Privacy Policy is incorporated into and subject to our Terms of Service.

As a business operating in the United States in the food industry, Via 313 complies with all applicable federal and state privacy laws, including but not limited to the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), the Federal Trade Commission Act (FTC Act), and other applicable state and federal regulations governing data privacy and consumer protection.

1. About Us

Via 313 is a food business operating in the United States. We provide food-related services through our website and digital platforms. You may contact us regarding any matters related to this Privacy Policy or your personal data using the following information:

2. Information We Collect

We collect various categories of personal information depending on how you interact with our Website and Services. The types of information we collect are described in detail below.

2.1 Personal Identification Information

When you create an account, place an order, subscribe to our newsletter, or otherwise interact with our Services, we may collect personal identification information, including but not limited to:

• Full name
• Email address
• Phone number
• Billing and shipping address
• Date of birth (where required for age verification)
• Payment information (credit card numbers, billing details — processed securely through third-party payment processors)
• Username and password (for registered accounts)
• Profile photos or avatars (if provided voluntarily)

2.2 Order and Transaction Information

When you place an order through our Website, we collect information related to that transaction, including:

• Items ordered, quantities, and pricing
• Order history and past purchases
• Delivery instructions and special requests
• Payment method details (processed through secure, encrypted channels)
• Refund and return requests

2.3 Usage Data and Technical Information

We automatically collect certain technical and usage information when you visit or use our Website, including:

• IP address and approximate geographic location
• Browser type and version
• Operating system and device type
• Referring URLs and exit pages
• Pages viewed, links clicked, and time spent on pages
• Date and time of your visit
• Search queries entered on our Website
• Session duration and frequency of visits

2.4 Device Information

We may collect information about the device you use to access our Website, including:

• Device identifiers (such as mobile device IDs)
• Hardware model and specifications
• Mobile network information
• Screen resolution and display settings
• Language preferences set on your device

2.5 Cookie and Tracking Data

Our Website uses cookies, web beacons, pixel tags, and similar tracking technologies to collect information about your browsing behavior and preferences. Please refer to Section 8 of this Privacy Policy for detailed information about how we use cookies and your choices regarding cookie settings.

2.6 Communications Data

When you contact us through email, phone, online forms, or other channels, we collect the content of those communications, including:

• Messages, inquiries, and feedback you submit
• Customer service correspondence
• Survey responses and reviews
• Records of complaints or disputes

2.7 Information from Third Parties

We may receive information about you from third-party sources, such as:

• Social media platforms (if you connect your social media account to our Services or interact with our social media pages)
• Third-party delivery or fulfillment partners
• Analytics and advertising partners
• Publicly available databases

3. How We Use Your Information

Via 313 uses the information we collect for a variety of legitimate business purposes. We will only process your personal information where we have a lawful basis to do so, as described below.

3.1 Service Provision and Order Fulfillment

We use your personal information to provide, operate, and maintain our Services, including:

• Processing and fulfilling your food orders
• Creating and managing your account
• Facilitating payment transactions
• Coordinating delivery and pickup services
• Sending order confirmations, receipts, and status updates
• Responding to your customer service inquiries
• Managing refunds, returns, or complaints

3.2 Analytics and Website Improvement

We analyze usage data and technical information to understand how our Website is being used and to improve the user experience, including:

• Monitoring Website traffic and performance
• Identifying and resolving technical issues and bugs
• Analyzing user behavior to optimize our Website design and functionality
• Conducting internal research and product development
• Measuring the effectiveness of new features

3.3 Marketing and Promotional Communications

With your consent where required by law, we may use your personal information for marketing purposes, including:

• Sending promotional emails, newsletters, and special offers
• Notifying you about new menu items, seasonal specials, and events
• Delivering targeted advertisements based on your preferences and browsing behavior
• Retargeting you through third-party advertising platforms
• Conducting customer satisfaction surveys and loyalty programs

You may opt out of marketing communications at any time by clicking the "unsubscribe" link in any marketing email or by contacting us directly at [email protected].

3.4 Legal Compliance and Safety

We may process your personal information to comply with our legal obligations and to protect the safety and security of our users, including:

• Complying with applicable laws, regulations, and legal processes
• Responding to lawful requests from government authorities and law enforcement agencies
• Enforcing our Terms of Service and other agreements
• Detecting, preventing, and investigating fraud, security breaches, and other illegal activities
• Protecting the rights, property, and safety of Via 313, our customers, and the public

3.5 Business Operations

We use your information to support our general business operations, including:

• Maintaining accurate business records
• Conducting financial audits and accounting
• Planning and forecasting business activities
• Facilitating corporate transactions, such as mergers, acquisitions, or asset sales

4. Sharing Your Information with Third Parties

Via 313 does not sell your personal information for monetary consideration. However, we may share your information with trusted third parties in the following circumstances:

4.1 Service Providers and Business Partners

We work with carefully selected third-party vendors and service providers who assist us in operating our Website and delivering our Services. These service providers may have access to your personal information only to the extent necessary to perform their services on our behalf and are contractually obligated to keep your information confidential and secure. Such service providers include:

• Payment processors and financial institutions
• Cloud hosting and data storage providers
• Email marketing and communication platforms
• Analytics service providers (such as Google Analytics)
• Advertising networks and retargeting platforms
• Customer relationship management (CRM) software providers
• Delivery and logistics partners
• IT security and fraud prevention services

4.2 Legal Requirements

We may disclose your personal information if required to do so by law, or in good faith belief that such disclosure is necessary to:

• Comply with a legal obligation, court order, subpoena, or government request
• Enforce our Terms of Service or other contractual rights
• Protect the safety, rights, or property of Via 313, our users, or the public
• Respond to an emergency situation involving a risk to the life or health of any person

4.3 Business Transfers

In the event that Via 313 undergoes a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of its assets, your personal information may be transferred as part of that transaction. We will notify you via email or a prominent notice on our Website if such a transfer occurs and if your information will become subject to a different privacy policy.

4.4 Aggregated and De-Identified Data

We may share aggregated, anonymized, or de-identified information that cannot reasonably be used to identify you with third parties for research, analytics, marketing, or other business purposes. This type of data sharing is not subject to the restrictions in this Privacy Policy.

4.5 With Your Consent

We may share your personal information with other third parties when you have explicitly consented to such sharing. You may withdraw your consent at any time by contacting us at [email protected].

5. Data Security

Via 313 takes the security of your personal information very seriously. We have implemented a comprehensive range of technical, administrative, and physical security measures designed to protect your information from unauthorized access, disclosure, alteration, loss, or destruction.

5.1 Technical Safeguards

• Secure Socket Layer (SSL) and Transport Layer Security (TLS) encryption for all data transmitted between your browser and our servers
• Encrypted storage of sensitive data, including payment information
• Firewalls, intrusion detection systems, and network monitoring tools
• Regular vulnerability assessments and penetration testing
• Multi-factor authentication for internal system access
• Secure backup and recovery procedures

5.2 Administrative Safeguards

• Strict access controls limiting data access to authorized personnel on a need-to-know basis
• Employee training on data privacy and security best practices
• Confidentiality agreements with all employees and contractors who handle personal data
• Regular review and updating of data security policies and procedures
• Incident response plan for data breaches and security incidents

5.3 Payment Security

All payment transactions are processed through secure, PCI-DSS compliant payment processors. Via 313 does not store your full credit card numbers or CVV codes on our servers. Payment data is tokenized and handled by our trusted payment processing partners.

6. Your Privacy Rights

Depending on your location and applicable law, you may have certain rights with respect to your personal information. Via 313 is committed to honoring these rights in accordance with applicable law.

6.1 Rights Under the California Consumer Privacy Act (CCPA/CPRA)

If you are a California resident, you have the following rights under the CCPA as amended by the CPRA:

6.2 General Privacy Rights

Regardless of your location, we endeavor to provide all users with the following privacy rights where feasible:

• Right of Access: You may request a copy of the personal information we hold about you.
• Right of Correction: You may request that we update or correct inaccurate information about you.
• Right of Deletion: You may request that we erase your personal data where there is no compelling reason for its continued processing.
• Right to Data Portability: You may request that we provide your personal data in a structured, machine-readable format.
• Right to Withdraw Consent: Where we process your data on the basis of consent, you may withdraw that consent at any time.
• Right to Object to Marketing: You may object to the processing of your personal data for direct marketing purposes at any time.

6.3 How to Exercise Your Rights

To exercise any of your privacy rights, please submit a verifiable request to us by:

• Email: [email protected]
• Website: via313-food.click

Please include your full name, email address, and a description of the right you wish to exercise. We will respond to your request within 45 days of receipt, as required by applicable California law. If we need more time, we will notify you of the extension and the reason for the delay. We may need to verify your identity before processing your request to protect your privacy and security.

You may also designate an authorized agent to submit requests on your behalf. Authorized agents must provide written authorization from you and may be required to verify their identity and authority.

7. Data Retention

Via 313 retains your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Our general data retention guidelines are as follows:

When your personal information is no longer required for its original purpose, or when you request deletion where we have no legal obligation to retain it, we will securely delete, destroy, or anonymize your information in accordance with our data disposal procedures.

8. Cookies and Tracking Technologies

Our Website uses cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and deliver personalized content and advertisements. This section provides an overview of our cookie practices.

8.1 What Are Cookies?

Cookies are small text files that are stored on your device when you visit a website. They allow the website to remember your preferences, login status, and other information to provide a more personalized experience. Cookies may be "session cookies" (which expire when you close your browser) or "persistent cookies" (which remain on your device until they expire or you delete them).

8.2 Types of Cookies We Use

• Essential Cookies: These cookies are strictly necessary for the Website to function properly. They enable core features such as user authentication, shopping cart functionality, and security. Without these cookies, services you have requested cannot be provided.
• Performance and Analytics Cookies: These cookies collect information about how visitors use our Website, such as which pages are visited most often and whether error messages are received. This information is used to improve how the Website works.
• Functionality Cookies: These cookies allow the Website to remember choices you make (such as your language preference or region) and provide enhanced, more personalized features.
• Targeting and Advertising Cookies: These cookies are used to deliver advertisements relevant to you and your interests. They also limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.

8.3 Managing Your Cookie Preferences

You can control and manage cookies in several ways. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. Please note that disabling certain cookies may affect the functionality of our Website. You can also opt out of interest-based advertising through industry opt-out mechanisms such as the Digital Advertising Alliance (DAA) opt-out tool or the Network Advertising Initiative (NAI) opt-out tool.

For more detailed information about the specific cookies we use and how to manage them, please refer to our full Cookie Policy, which is available on our Website.

9. Children's Privacy

Via 313's food services are not directed at or designed for children under the age of 18. We do not knowingly solicit or collect personal information from children under 18. If you are under 18 years of age, please do not use our Website or provide any personal information to us.

If we become aware that we have inadvertently collected personal information from a child under the age of 18 without verifiable parental consent, we will take prompt steps to delete that information from our records. If you are a parent or legal guardian and believe that your child has provided personal information to us without your consent, please contact us immediately at [email protected] so that we can take appropriate action.

We comply with all applicable laws regarding the protection of children's privacy, including the Children's Online Privacy Protection Act (COPPA) to the extent applicable.

10. International Data Transfers

Via 313 is based in the United States and our Website and Services are operated primarily within the United States. If you are accessing our Website from outside the United States, please be aware that your personal information will be transferred to, stored, and processed in the United States.

The data protection laws in the United States may differ from those in your country of residence. However, we take steps to ensure that your personal information receives an adequate level of protection regardless of where it is processed. These steps may include:

• Implementing appropriate technical and organizational security measures
• Entering into data processing agreements with international service providers that include appropriate safeguards
• Ensuring that any transfers comply with applicable legal requirements

By using our Website and Services, you consent to the transfer of your personal information to the United States and to its processing in accordance with this Privacy Policy.

11. Third-Party Websites and Links

Our Website may contain links to third-party websites, applications, or services that are not owned or controlled by Via 313. This Privacy Policy applies only to our Website and Services. We are not responsible for the privacy practices of any third-party websites. We encourage you to review the privacy policies of any third-party websites you visit.

When you click on third-party links, you may be directed away from our Website. Via 313 has no control over and assumes no responsibility for the content, privacy policies, or practices of any third-party websites or services. We encourage you to be vigilant about protecting your personal information when visiting external websites.

12. Do Not Track Signals

Some web browsers include a "Do Not Track" (DNT) feature that signals websites not to track users' online activities. Our Website does not currently respond to DNT signals. However, you can manage your privacy preferences through our cookie consent settings and by adjusting your browser settings as described in Section 8 of this Privacy Policy.

13. How to File a Complaint

If you have concerns about how we handle your personal information, we encourage you to contact us first so that we can address your concerns directly. We are committed to resolving privacy-related complaints in a fair and timely manner.

13.1 Contact Us First

To raise a privacy concern or complaint, please contact our privacy team:

• Email: [email protected]
• Website: via313-food.click

Please describe your concern in as much detail as possible. We will acknowledge receipt of your complaint within 5 business days and aim to provide a substantive response within 30 days.

13.2 Complaints to Regulatory Authorities

If you are not satisfied with our response, or if you believe we are processing your personal information in violation of applicable law, you have the right to file a complaint with the relevant data protection authority.

For California residents, you may file a complaint with the:

You may also file a complaint with the:

Additionally, depending on your state of residence, you may have the right to file a complaint with your state's Attorney General's office or other applicable consumer protection authority.

14. Changes to This Privacy Policy

Via 313 reserves the right to update, modify, or revise this Privacy Policy at any time. Any changes we make will be posted on this page with an updated "Last Updated" date. If we make material changes to how we collect, use, or share your personal information, we will notify you by one or more of the following methods:

• Sending an email notification to the email address associated with your account
• Displaying a prominent notice on our Website
• Updating the "Last Updated" date at the top of this Privacy Policy

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our Website or Services after any changes to this Privacy Policy constitutes your acceptance of the updated policy.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please do not hesitate to reach out to us. We are committed to addressing your privacy inquiries promptly and transparently.